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10.8.2007
Eastern Pennsylvania Business Journal
Stroudsburg firm advocates check service for merchants.
3.1.2007
ChekNews
Our Merchant Member Newsletter

Stroudsburg firm advocates check service for merchants.
By AMY LEAP
Business Journal Staff

According to Lou Perosi Jr., merchants now pay a lot of money to have swipe machines at each cash register and compare checks to a negative database.

"Why should merchants have to pay the cost?" asked Perosi, who along with his wife, Glenetta, has operated a check collections business in Stroudsburg for the past seven years.

"We collect checks for approximately 200 merchants, Perosi said.

He added that checks returned for insufficient funds cannot be resubmitted to the bank but are then electronically deducted from the person's account.

"This is a tough business and getting people to pay a bad check is not easy, especially when a person writes a bad check intentionally," he said.

Often, Perosi said, it is impossible to read a person's handwriting. To make it even more difficult, the banks sometimes put their stamp over the check writer's information.

"Sometimes the phone number and address on the check is not correct or the account is closed," he said. "Now you have no way possible to contact the person and collect on the bad check," he said.

Perosi said he has found an easier way, one with no cost to the merchants, to ensure that a person's check is good.

Perosi explained he is developing a check writer's organization similar to other membership organizations called ChekXcept.

The ChekXcept program provides an end-to-end check payment solution that addresses efficient check collection by reducing the number of bad check writers through enrollment in a check writer membership program. The program required the check writers to enroll as ChekXcept cardholders.


Glenetta Perosi, President of ChekXcept, points to the company's logo to let shoppers know that Ray's ShurSave grocery store, Waymart, will accept checks from customers who are members of ChekXcept.
CheckXcept verifies all the member's information before issuing the member a card. Annually, all cardholders must renew and update personal cardholder profiles online. Perosi said this way bad check writers are reduced by 50 percent or more and collections can be increased by 35 percent or more.

Perosi said he thinks that because the Pocono Mountains and the surrounding area attract thousands of vacationers each year, a business could benefit from the check writer's organization.

"We would like to tell area merchants that they can become participating merchants in this new network and they can accept the ChekXcept Card without concern, even if the check is out of state. If the check writer is a member of ChekXcept, the merchant does not have to pay the cost of collection if the check is returned," Perosi said.

"That way, if there is a problem with ChekXcept member's check, we have their home phone, work numbers and place of employment in our records," he said.

Perosi said merchants could display the ChekXcept logo just as they display the MasterCard or Visa logo.

The cost to the member would be 42 cents a month that is debited electronically from the member's checking account.

Perosi said contrary to what many people believe, there are still many Americans who do not use debit or check cards.

In fact, he said the last check study conducted by the Federal Reserve in 2005 found that 40 percent of all Americans use a check when buying groceries.

"This is a win-win situation for both the check card member and the merchant," Perosi said.

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